How to Add a Digital Product Passport to Your Shopify Store (2025 Guide)
Shopify merchants selling to EU customers need Digital Product Passports by 2027. This guide shows you exactly how to create DPPs, generate QR codes, and integrate them into your Shopify product pages.
Digital Product Passports for Shopify Merchants
If you run a Shopify store and sell products to customers in the European Union, the EU ESPR regulation requires you to provide a Digital Product Passport (DPP) for your products — starting with textiles, electronics, and furniture from 2026–2027.
The good news: adding DPPs to your Shopify store is straightforward with the right tools. This guide walks you through the entire process.
Step 1: Understand What Data You Need
Before creating DPPs, gather the following information for each product:
- Materials: What is the product made of? What percentage of each material?
- Origin: Where was it manufactured? Who is the manufacturer?
- Sustainability: Carbon footprint, recycled content, energy efficiency class
- Certifications: GOTS, OEKO-TEX, CE marking, RoHS, etc.
- End of life: How should the product be recycled or disposed of?
Step 2: Create Your DPP with AuraDPP
AuraDPP is designed specifically for e-commerce merchants and integrates seamlessly with Shopify.
- Sign up for free at auradpp.com (10 products free, no credit card required)
- Select your industry template — choose from Textile, Electronics, Furniture, Cosmetics, or Food
- Fill in your product data — the template guides you through all required fields
- Publish your DPP — it gets a unique public URL (e.g., auradpp.com/p/your-product)
Step 3: Generate and Download Your QR Code
Once your DPP is published:
- Go to My DPPs in your AuraDPP dashboard
- Click QR Code next to your product
- Download the QR code image (PNG format, 400×400px)
The QR code links directly to your product's public DPP page, which is mobile-optimized and EU ESPR-compliant.
Step 4: Add the QR Code to Your Shopify Product Page
There are several ways to display the DPP QR code on your Shopify product pages:
Option A: Add to Product Images
Upload the QR code as an additional product image. Customers can scan it directly from the product page.
Option B: Add to Product Description
Embed the QR code image in your product description with a link to the DPP page:
<img src="[QR code URL]" alt="Digital Product Passport QR Code" width="150" />
<p><a href="https://auradpp.com/p/your-product">View Digital Product Passport</a></p>
<img src="[QR code URL]" alt="Digital Product Passport QR Code" width="150" />
<p><a href="https://auradpp.com/p/your-product">View Digital Product Passport</a></p>
Option C: Use Shopify Metafields (Advanced)
For a more professional integration, use Shopify metafields to store the DPP URL and display it via your theme's liquid templates.
Step 5: Physical Product Labels
For physical products, print the QR code on:
- Product labels or hang tags
- Packaging (box, bag, wrapper)
- Instruction manuals or inserts
The QR code must be durable and scannable throughout the product's lifetime.
Shopify + AuraDPP Integration
AuraDPP's Shopify integration (available on Starter and Pro plans) allows you to:
- Sync product data directly from your Shopify store
- Bulk-create DPPs for your entire product catalog
- Automatically update DPPs when product data changes in Shopify
Connect your Shopify store today
Frequently Asked Questions
Does every Shopify product need a DPP? Not immediately. The EU is rolling out DPP requirements category by category. Textiles, electronics, and furniture are first. Check the current status of delegated acts on the European Commission website.
What if I sell globally, not just to EU customers? The DPP requirement applies to products placed on the EU market. If you ship to EU countries, you need DPPs regardless of where your store is based.
How much does it cost? AuraDPP offers a free plan for up to 10 products. Paid plans start at €29/month for up to 500 products.
Ready to create your Digital Product Passport?
AuraDPP makes EU ESPR compliance easy — start free, no credit card required.